About NYC Shoe Factory

developed in nyc. manufactured worldwide.

NYC Shoe Factory is a full-service footwear manufacturer based in New York City, helping brands turn ideas into production-ready products for over three decades. We don’t just make shoes, we guide founders through the realities of footwear manufacturing, from concept development to finished production, using real factory processes that work in the real world.

30+

Years Experience

150+

Combined Years

1

Sample Minimum

100%

DEVELOPED in NYC

Start Your Project

Our Story

NYC Shoe Factory is a full-service footwear development and manufacturing partner, built in New York City and operating globally. We help founders, designers, and brands at every stage, from first sketch to finished product, using real factory processes, real timelines, and real costs.

Our roots are in New York's Garment District. Our reach is worldwide.

Our team has been featured in:

BUILT IN NEW YORK

Our factory, design studio, sample room, showroom, leather room, and photo studio are all under one roof at 247 W 38th Street, in the heart of Manhattan's Garment District, the birthplace of American fashion.

We combine old-world Italian shoemaking techniques with modern technology, giving you access to a level of craftsmanship typically reserved for the world's

biggest luxury brands.

While most remaining U.S. footwear manufacturers specialize in a single style, be it workwear, athletic, or casual, Made in Midtown is a rare gem. We pride ourselves on our ability to develop a full spectrum of styles, from A to Z, embodying versatility and adaptability. This makes us the go-to destination for designers seeking a partner that can match their diverse and dynamic creative ambitions.

In every stitch and every step, Made in Midtown exemplifies the harmonious blend of modern technology and traditional craftsmanship. We invite you to visit and experience firsthand the meticulous attention to detail and innovative spirit that define our offerings. Here, in the bustling heart of New York, we redefine what is possible in footwear design and production, one sole at a time.

WHAT WE DO

Built in New York

Domestic Manufacturing

Our factory, design studio, sample room, showroom, leather room, and photo studio are all under one roof at 247 W 38th Street, in the heart of Manhattan's Garment District, the birthplace of American fashion.

We combine old-world Italian shoemaking techniques with modern technology, giving you access to a level of craftsmanship typically reserved for the world's biggest luxury brands.

Start with a single sample. Scale from there.

Minimum order: 1 sample
Full-service: design, development, sampling, and production
Hands-on access to our team and floor, no middlemen
Styles from A to Z, we're not limited to one category

Learn the Business

Education Program

Not ready to manufacture yet? Start with knowledge.

Footwear Founders is our education program, built for aspiring designers, entrepreneurs, and anyone who has a great shoe idea and wants to know exactly what it takes to bring it to market.

In 12 weeks, you'll learn how to design, develop, source materials, navigate manufacturing, build your brand, and launch, with real deliverables at every step.

No fluff. No theory. The same knowledge we use on the factory floor, taught directly to you.

12-week curriculum with hands-on projects
Covers design, manufacturing, branding, marketing, and sales
Proprietary "Sell Before You Spend" pre-order system
Built and taught by Jordan Adoni, 15+ years in footwear manufacturing

Manufactured Worldwide

International Network

Great footwear gets made all over the world, and we know exactly where to send yours.

Over 15 years, we've built trusted manufacturing relationships across six continents. Italy for luxury. Brazil for handcrafted leather. China and Taiwan for scale. Dominican Republic and Mexico for speed and proximity.

We visit our overseas partners up to six times a year. They visit us. We know these factories, not just their capabilities, but their people.

When you work with us, we help you find the right factory for your specific product, your budget, your timeline, and your quality standards. No guessing, no cold emails to factories abroad, no wasted months on bad fits.

Partners across Italy, Brazil, China, Taiwan, Dominican Republic, and Mexico
We route your product to the right factory — not just the cheapest one
Ongoing oversight and quality control, not just a referral
Works alongside domestic development or as a standalone service

View Our Work...

SEE MORE WORK

Why NYC Shoe Factory?

We don't just make shoes. We turn your footwear vision into a reality in the heart of Manhattan's legendary Garment District.

We’ve spent over 30 years working directly inside footwear production, designing, developing, sampling, and manufacturing shoes for brands at every stage.

From startups to established labels, our work is grounded in real timelines, real costs, and real production constraints, not theory.

That’s why brands trust us when it matters most.

See Inside Our Factory

Watch Jordan give you a tour of our Manhattan facility and the shoes we've crafted

Manufacturing That Scales With You

From first prototype to full-scale production, our seasoned team guides your product through every stage with precision, speed, and transparent communication.

MOQ 120 Pairs

30+ Years Experience

Tariff-Smart Options

DESIGN & DEVELOPMENT
Technical packs, last selection, material sourcing, and fit iterations handled in-house.
PREMIUM MANUFACTURING
Trusted partner factories with rigorous QA, transparent timelines, and photo/video updates.
FLEXIBLE MOQS & SCALING
Start small, validate, and scale with confidence — production plans tailored to your model.
LOGISTICS & LAUNCH SUPPORT
Packaging, labeling, freight guidance, and delivery coordination for smooth launches.

MATERIAL CUTTING

ASSEMBLY LINE

FINISHING

OUR TEAM

Footwear Founders

Complete Footwear Education Program

Learn the complete process of building a successful footwear brand from industry veterans with proven track records.

Complete Curriculum

12 comprehensive modules covering every aspect of footwear business

LAB

Real-World Application

Practical exercises, case studies, and hands-on project

$1K

Manufacturing Credit

$1,497 credit toward your first production run with NYC Shoe Factory

OUR TEAM

The craftsmen in our factory are all masters in the art of shoemaking, including some that have worked 30+ years making shoes. Since the decline of the fashion production industry throughout North America, qualified shoemakers have flocked to MIM to get reliable work. Thus, we have a congregation of some of the best shoemaking talent in the world.

In addition to our New York City factory, we also have spent many years strategically cultivating relationships with exceptional and trusted factories and suppliers in Italy, Dominican Republic, Brazil, Mexico, China, and Taiwan. This is one way we can cover such a wide variety of needs and services.

We visit our overseas factories up to six times a year, as well as our partners frequently visiting us, in order to maintain our supplies, see new and upcoming trends and products that have not yet reached the US market and always be on the same page with our partners.